Cotî: A web platform connecting young foreigners willing to practice German with german-speaking Seniors in Berlin.

Ironhack final UX/UI project

The topic — A dear to the heart opportunity

I’ve been living in Berlin for 6 years and still struggle to speak German fluently. One of the main reasons for that is evolving in English-speaking work-environments, as well as Berliners’s ability to switch to English as soon as your German is not completely fluent.
I tried to do some tandems in the past, i.e, meeting with native German Speakers who want to practice a language, but it always resulted in frustration for not finding matching time slots or because of different areas of interest.

The research — understanding the context

Our projects had two sides: Young Foreigners and Native-Speakers Seniors, we, therefore, conducted our research process in two steps.
Young Foreigners and their struggle to speak German in Berlin
After refining what we needed to find out, we edited a survey in English and French and received more than 50 responses in 2 days.
We got confirmation that foreigners struggle to practice their German in Berlin and are not satisfied with traditional tandems.

Non-contractual picture of our Senior Sekt Party

The elaboration — Defining a first solution

Based on the data we harvested from our research, we elaborated a first statement:

How Might We Statement
Empathy map based on our research about the user
User Journey
User flow
Cotî’s position among its competitors
Cotî’s Brand Attributes
Logo
Moodboard
Cotî’s style tile

Iterations — Getting the most out of testing

We had designed low-fi wireframes when we had started to fully grasp the scope of the project and defined a user-flow. After assembling a rapid prototype and performing a short test, we designed mid-fi wireframes, conducted more tests, modified many elements and where those elements were placed to be sure to place the user at the center of our design. We were finally able to come up with a hi-fi prototype that we tested a few more times before deciding to present it to our peers.

Solution — A sum of starting over

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UX/UI Designer based in Berlin. I like to come up with fresh ideas to make people’s lives better, easier and more sustainable. https://marickbalay.com/

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Marick Balay

UX/UI Designer based in Berlin. I like to come up with fresh ideas to make people’s lives better, easier and more sustainable. https://marickbalay.com/